Although the Transit name is relatively new to us, it's not an exaggeration to say it's quite close to legendary in Europe. It first went on sale more than 50 years ago, known as the Mustang to European buyers. In fact, the name and model is so familiar that, to Europeans, the term "Transit van" is now often used as the generic for any cargo van from any manufacturer. For Ford to label their new cargo version as the Transit carries a lot of weight.
The Ford Transit Van isn't just a big improvement on what Ford has to offer plumbers and other tradespeople though. If we look at the rest of the big names in the cargo van market, the Ford Transit is a major step forward, nearly like something futuristic. Comparatively speaking, Chevy's Express is positively prehistoric, the Ram competition is basically a converted minivan, and although the Mercedes-Benz Sprinter is a genuine contender in terms of quality, it comes with a price ticket to match its prestigious brand name. The Ford has positioned itself beautifully in an impressive market, making it both affordable and impressive to small and large business owners alike.
The strength of cargo vans, and the Ford Transit in particular, is the flexibility they offer to buyers. The number of different configurations the Transit offers gives plumbers the enormous opportunity to customize. Choose one of three extremely capable and fuel-efficient engines, which includes a frugal and powerful diesel, and design the cabin to deliver a workplace as comfortable as many sedans.
Plumbers sometimes need to carry some ungainly, heavy, and awkward tools and materials to a job, and there's a Ford Transit that can handle just about anything. The Ford is available in three different roof heights of low (LR), medium (MR) and high (HR). The LR and MR models are available in two lengths and with two different wheelbases, while the HR Transit comes in two different lengths.
The Transit HR delivers a class-leading roof height for a gas-powered cargo van of 81.50 inches, as well as a maximum payload capacity of 4,650 pounds. When you then start to consider the different side and rear-door options available and the way the interiors can be outfitted to suit the exact needs of the user, it's easy to see why the Transit is already such a massive success with American buyers.
Although fuel prices remain relatively low at the moment and therefore not a massive concern for retail customers, every cent saved on fuel adds to the bottom line for businesses. The 3.5-liter EcoBoost V-6 available with the Transit delivers excellent figures of 15 mpg in the city, 19 mpg on the highway and 16 mpg combined. Meanwhile, those choosing diesel variants of the Transit can expect to get somewhere in the region of 16 mpg in the city and 22 mpg on the highway.
It's hard to imagine a vehicle as relatively mundane as a cargo van ever attaining the iconic status of something like the Mustang, but that's pretty much how it is with the Transit in its continent of origin. Plumbers and workers of all trades here in America are already investing in the Ford Transit because it just makes so much business sense. Nobody should underestimate the importance of the Transit; you can be sure its rivals won't.